Small Town Lawyers with a Global Presence

Brian and I are just getting back from a trip to LA on settlement conferences related to our Crown Princess cruise ship accident cases.  We had some extra time yesterday so we rented a car and pounded our way up the pacific coastline.  After a couple of hours hanging out with the freak show that exists at Venice Beach, I’m extremely excited to get home to Traverse City.  It’s great to travel and visit places across the globe, but it’s even better to come home to our slice of paradise in Traverse City Michigan (even though the snow is starting to fall).

The old saying that “technology allows you to work from anywhere” is really starting to take hold.  In fact, even a law firm can use technology to launch a global practice with global clients, with a home base in a medium sized town in the middle of paradise.  Lawyers fail to appreciate that they are not “stuck” in what can only be described as “ugly” and “brutal” big cities such as Los Angeles, New York, Detroit, and Chicago.  Take your expertise on the road.  Find your own slice of heaven.  Hang out a global shingle and tell the world about your expertise using a blog or other social networking tool.  You’ll know when you have arrived when your drive to work is three minutes, your sense of traffic is the car line that you have to wait a few minutes in as you drop your kid off for school, and your contact with dirt is primarily in the garden out back.