by Traverse Legal, reviewed by Enrico Schaefer - June 9, 2011 - 'The Greatest' Philosophy
Many of you know that we take our websites very seriously. There are few law firms in the world who devote as much time, energy and money to our websites.
I specialize as an internet law attorney. We’ve been through a variety of redesigns through the years. Since hiring a full-time web developer, we’ve been able accelerate the iteration process.
Right now, we are focused on a single issue. What is it that the end user sees when they look at our home page? We want them to see a professional law firm specializing in the issues relevant to them. Notice the orange contact buttons and 800 numbers are prominent. It is hard to get onto the first page of Google results on search terms relevant to your law firm’s areas of practice. It is even harder to get people to stay on your website once they arrive. The browser back button is your greatest enemy.
How will you get people to stay on your site once they arrive? What are they seeing when they get there?
Let me know your thoughts…
As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.
This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.
