The Fortune 500 Business Blogging Wiki

by Traverse Legal, reviewed by Enrico Schaefer - October 13, 2006 - Uncategorized

This is a directory of Fortune 500 companies that have business blogs. As of October 2006, there are 40 Fortune 500 companies listed as having blogs. This represents about 8% of the Fortune 500. While some may think the percentage isn’t much, I actually think it’s pretty amazing that 40 of the largest companies of the world have embraced blogging. This is especially true considering that executives at these companies have made a decision to invest the time required to put their intellectual property online. The number of large corporations that are embracing blogging continues to grow every day. There are those who will lead, and those who will be left behind.

Of course, the largest corporations in the world don’t really need much more by way of marketing. The true power of the blog is for small and medium size businesses which are looking to increase their market presence and reach. It is the small and medium size company which stands to benefit the most from business blogging.

By the way, if you want to see a really cool mega-corporation marketing blog, check out the Nike blog here.

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Enrico Schaefer

As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.

Years of experience: 35+ years
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This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.