by Traverse Legal, reviewed by Enrico Schaefer - October 7, 2005 - Alternative Billing, Law Firm Marketing
As you all know, I am a big proponent of alternative advertising for lawyers. [See my previous post on including Paris Hilton is an alternative billing advertisement campaign.]
I think lawyers should put content on line so that average citizens can educate themselves about issues and their rights. Here is a link to an ABA article which discusses in detail the issues facing state bar associations in dealing with the advent of blogs and web sites in the face of lawyer advertising rules. As with the case of Ben Cowgill, many state rules are grossly outdated and fail to even contemplate the advent of the Internet.
As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.
This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.