by Traverse Legal, reviewed by Enrico Schaefer - October 17, 2011 - 'The Greatest' Philosophy
Lawyers and law firms rarely put the attention necessary into their web site. Web sites require work and technical knowledge. Too many attorneys are intimidated by web marketing because it requires near constant attention.
One new tool which would help any lawyer create an effective marketing video in less than five minutes is found at www.youtube.com/searchstories. The creation tool can be found at Google Search Stories Video Creator.
We have integrated Search Stories into two of our marketing landing pages:
The YouTube videos for each marketing campaign within our niche of internet and web defamation are located below. Note that they not only were created in less than five minutes, but are compelling. The music and production which is “baked in” to the search story creator by YouTube creates a very strong “call to action.”
As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.
This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.
