by Traverse Legal, reviewed by Enrico Schaefer - November 14, 2005 - Uncategorized
As I now enter my tenth month of independent practice, I have found myself at a crossroads of sorts. Any lawyer who thinks that business just walks through the door by chance is fooling themselves. We do general advertising (like my restroom advertising campaign which I do really for fun), yellow pages advertising, website advertising and a few other broad based market tools. However, a sustainable civil litigation law firm needs to go out into the world and have face to face meetings with people. I am in a period where I can actually schedule and attend such meetings since my practice has slowed down somewhat. I have to take advantage of this time. I have to ensure that my laptop computer does not become addictive or fry my brain like so much marijuana. I am at that juncture in my firm where it is time to go out and ask for business.
I now have a virtual law staff that can be cranked up quickly and easily to support a lot more work. It is now time to go out and get that work. I will let you know how it goes.
As a founding partner of Traverse Legal, PLC, he has more than thirty years of experience as an attorney for both established companies and emerging start-ups. His extensive experience includes navigating technology law matters and complex litigation throughout the United States.
This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.
